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Getting TIE Fighter: Total Conversion working is worth the hassle and the $10

It had been a long, long while since I last suited up for the Empire and shot up some X-wings. At least 25 years, really, and probably a few more. Star Wars: TIE Fighter was a high point for LucasArts...

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Jul 2023

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Capchase gets into buy now, pay later with Capchase Pay for SaaS financing

Capchase, a provider of non-dilutive growth capital, is now in the buy now, pay later space after launching Capchase Pay to help software-as-a-service companies close deals faster.Capchase Pay enables...

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May 2023

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How Swytch used 'crowdshopping' to scale without VC money

The pandemic era taught many of us that bikes are a great way to get around cities. Doubly so if they are e-bikes, replete with batteries to help reduce the amount of sweat required to get somewhere. ...

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Apr 2023

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The inner workings of search advertising in a cookieless world

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30-second summary:
As third-party cookies will eventually phase out and marketers search for alternate approaches, they may find themselves lost in a sea of data when attempting to meas...

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Sep 2022

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Understanding the three awareness stages of your online audience

30-second summary:
Are you confident about how your target consumer moves in the three stages, awareness, consideration, and decision?
A website that features content only suited to the fir...

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May 2022

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Four ways to use your website data to discover missed sales opportunities

30-second summary:
Analyzing and understanding website data helps enhance potential sales and conversions
Google Analytics records the exit rate of specific website pages, helping you pinpoint e...

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Mar 2021

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The five latest Google Ads features and how to make the most of them

30-second summary:
Make no mistake, Google Shopping is still mostly a paid PPC channel, but you can also enjoy its free traffic
Video and display formats are not the type of ad you think of when...

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Mar 2021