Google will start deleting inactive accounts after two years
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Tech
May 2023
You may have thought a Google account was forever, but the company's latest blog post details a new policy of deleting inactive Google accounts. The new deadline is two years--if your account hasn't seen "activity" in that amount of time, Google is going to delete your data forever.
The company pitches this as a way to prevent spam. The blog post says that "abandoned accounts are at least 10x less likely than active accounts to have 2-step-verification set up," and once they get compromised, they become vectors for spam and identity theft. Deleting old accounts and freeing up storage is also probably a good way to cut costs, which has been a thing at Google lately.
Google's inactive account policy only applies to individual accounts. If you're a business account and paying a monthly fee, it's no shock that you can stay inactive for as long as the money arrives. Google says: "The simplest way to keep a Google Account active is to sign-in at least once every 2 years." That's all it takes to be active. Google also lists a few examples of "activity" if you're already signed in:
Activity might include these types of actions you take when you sign in or while you're signed in to your Google Account:
Reading or sending an emailUsing Google DriveWatching a YouTube videoDownloading an app on the Google Play StoreUsing Google SearchUsing Sign in with Google to sign in to a third-party app or serviceOther "inactive" documentation on Google's support system lists 'Android check-ins' as a viable form of activity. So theoretically plugging in an Android phone would be enough to keep your account active forever. It also says paying a Google One storage subscription counts as "activity." Interestingly, Google Photos seems to have its own entirely separate "activity" metrics that could result in only your photos being deleted. Photos requires visiting the Google Photos app or website, or uploading a photo every two years.
People who are already over the "inactive for two years" mark won't have their accounts deleted immediately. The Great Google Account Purge is officially scheduled for December 2023. Having your account deleted shouldn't be a surprise to anyone, with Google promising to send "multiple notifications over the months leading up to deletion, to both the account email address and the recovery email (if one has been provided)."
